Dan Sevigny | [email protected]
Christmas Tree Brooklyn in the media:
On top of all that, they’re helping to make the holiday special for a couple of kids in need.
To help give back this Christmas, Dan and Morgan Sevigny at Christmas Tree Brooklyn have partnered with Covenant House to provide clothes for kids in need.
When they deliver Christmas Trees around the City, they accept clothing donations to bring back to the charity.
Maybe it shouldn’t be a surprise that the family business revolves around this holiday, after all Dan’s birthday is December 25.
It’s all in this week’s “I Am Brooklyn.”… SEE FULL VIDEO.
Christmas Tree Brooklyn was launched in 2011 by siblings Morgan and Dan Sevigny. They had a mission to ease the pain of buying a fresh Christmas tree for New Yorkers.
Based on an Uber-like digital access model, customers can use their website or phone number to order a Christmas tree delivered and set up anywhere nearly instantly, for up to 50% off the price elsewhere.
The second most important thing to do is plan some more. Seriously, you can’t be well enough prepared.” So, go through your past year’s sales and analytics data, figure out what you’ll need for the coming year and organize the fun in advance!
“A friend of ours, Alex Varga, worked there for a long time and told us about all of the great stuff they’re doing,” Sevigny said. “They help these kids get out of abusive households, and get into jobs and school. If you can impact someone’s life at a young age, they will go out and do good in the world and the positive effects will carry on and multiply for a long time.”
Sevigny feels strongly about being environmentally aware, as well as about the huge benefits that can come from helping someone in a difficult position. He himself was a recipient of much-needed guidance during a darker time in his life.
“I had a really hard time as a teenager,” he said. “I was addicted to drugs and got in a lot of trouble. Countless people loved and supported me through that and I am proud to say I made it to the other side. My goal in life right now is to help as many young people as I can, and working with Covenant House has been a fun way to do that.”
“If you help someone when they are most in need, they will remember you forever, and will go on to help others,” he added. “Positivity and love are contagious.”
The owners of Christmas Tree Brooklyn say that trees bought on Black Friday aren’t nearly their first sales.
They say that people have been purchasing trees online since the beginning of the summer and they have been delivering for about two… SEE FULL VIDEO.
For two years in a row, Dan and Morgan Sevigny sold out of all 250 Christmas trees at their Prospect Heights tree stand and delivery service, Christmas Tree Brooklyn.
So this year, the brother-and-sister team tripled everything, opening up two more stands, hiring two delivery guys and ordering three times as many trees from an evergreen dealer, they said. And when business started on Dec. 1, things got a little crazy.
“The first day, the delivery was late,” said Dan Sevigny. “We already had 90 orders that we needed to fulfill and people were already mad that they weren’t in on time … so, it was already hectic and then the stand fell down on my head.”
The Christmas tree business, they said, is not for the faint of heart…
Dan, a recent transplant from Los Angeles, is a serial entrepreneur working primarily in web marketing and Mixed Martial Arts. He has made money and lost money in a variety of endeavors, but above all, it’s his passion for adventure that drives him.
Morgan owns Pura Vida Urban Fitness, a Prospect Heights personal training studio and gym, where on any given night you are likely to see attractive 20-somethings sweating it out in a group fitness class…but for 3 weeks every year, the gym almost magically transforms into a Christmas wonderland. Christmas trees line the block and fill the gym’s spacious back yard, while the two salespeople (you guessed it, Dan and Morgan) fend off frostbite as they greet Christmas tree shoppers.